June 2009 Archives

June 2nd, 2009

Up And Into The…Twitterverse…???

Unless you’ve been living under a rock for the past few months, chances are you’ve at least heard about something called Twitter.

In a nutshell, it’s the latest craze in social marketing and everyone from your local landscape contractors, to big TV networks and big name celebrities are jumping on Twitter.  Basically, you’re allowed 140 characters to let everyone know what you’re up to.

More on Up And Into The…Twitterverse…???

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Filed under Attract Attention, Fun Stuff, Lawn Care Marketing, Marketing Ideas, Online Advertising, Video by

June 3rd, 2009

Green Industry Interviews – Episode 3 In a Few Short Hours!

Just wanted to give everyone a quick heads up that the next episode of Green Industry Interviews will be going live in just a few short hours.

As always, you listen in live from right here:

More on Green Industry Interviews – Episode 3 In a Few Short Hours!

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Filed under Announcements, Green Industry Interviews, Lawn Care Business, Lawn Care Marketing, Relationship Marketing, Small Biz Advice by

June 4th, 2009

The 3 Social Media Profiles Your Green Industry Marketing Should Focus On

Today I wanted to comment on an article written by Jeff Korhan that appeared in Lawn & Landscape’s weekly e-news blast.  First off, if you don’t subscribe to that you should.  It always got a lot of good news items and articles to help you stay on top of your game.

More on The 3 Social Media Profiles Your Green Industry Marketing Should Focus On

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Filed under Articles, Customer Prospecting, Customer Retention, Lawn Care Marketing, Marketing Programs, Marketing Ideas, Social Media, Websites by

June 9th, 2009

How Everyone Else Markets Their Green Industry Business and How You Should Market Yours

On tomorrow’s episode of Green Industry Interviews I’ll be discussing:

  • The difference between branding (what everyone else is doing) and direct response marketing (what you SHOULD be doing) and why one is INFINITELY better than the other.

More on How Everyone Else Markets Their Green Industry Business and How You Should Market Yours

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Filed under Announcements, Green Industry Interviews by

June 11th, 2009

How Do You Know Which Style of Green Industry Marketing You’re Using?

If you had the opportunity to listen in to yesterday’s episode of Green Industry Interviews then you heard me talk about 2 very different kinds of marketing and why one is INFINITELY better than the other.

More on How Do You Know Which Style of Green Industry Marketing You’re Using?

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Filed under Bad Marketing, Green Industry Interviews, Lawn Care Marketing, Marketing Ideas, Small Biz Advice by