Video

June 18th, 2009

Video Critique of a Landscape Marketing Piece

I my email newsletter last week I asked everyone to send me their marketing pieces for a critique.  I got quite a few people that took me up on it and I thought that in order to maximize the effectiveness of the exercise I’d do a video critique of one of the pieces I received.

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Filed under Customer Prospecting, Video by

June 2nd, 2009

Up And Into The…Twitterverse…???

Unless you’ve been living under a rock for the past few months, chances are you’ve at least heard about something called Twitter.

In a nutshell, it’s the latest craze in social marketing and everyone from your local landscape contractors, to big TV networks and big name celebrities are jumping on Twitter.  Basically, you’re allowed 140 characters to let everyone know what you’re up to.

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Filed under Attract Attention, Fun Stuff, Lawn Care Marketing, Marketing Ideas, Online Advertising, Video by

May 18th, 2009

Green Industry Business Success Requires Clarity & Purpose

If you want to achieve phenomenal success in your green industry business, you MUST have both clarity in what you want to achieve and a deep seated purpose.  It’s not enough to simply want something.  You need to have it clearly defined in your mind (and on paper!) and then know exactly why it is you want to accomplish said result.

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Filed under Fun Stuff, Goals, Random Thoughts, Sales Success, Small Biz Advice, Video by

April 14th, 2009

It Just Goes To Show…

47 year old Susan Boyle of “a cluster of villages” in the UK shows the world that

  1. You can never judge a book by its cover, and
  2. You should never, ever give up on your dreams.

This performance is absolutely amazing and I hope it warms your heart as much as it did mine!

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Filed under Fun Stuff, Random Thoughts, Video by

April 8th, 2009

Did You Know?

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Filed under Random Thoughts, Video by