Last week I made a post about the possibility of using this whole Tiger Woods story to help you market your business. And as I expected, because it’s a pretty controversial topic, I received numerous responses and comments from both sides of the isle about the idea.
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Have you been paying attention at all to this whole Tiger Wood’s saga? Personally, I hate it for him and his family. I know there will be many that don’t think he deserves any sympathy at all and they could be right, but it’s my belief that you can’t really judge someone until you’ve walked a mile in his shoes.
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During times like the difficult economy we find ourselves in the middle of, customers of all types of goods and services become much more demanding of the products and services they spend their money on. That’s not to say they stop spending money, although many certainly do, but overall consumers as a whole become much more interested in making sure they get maximum value for their money.
More on How Are You Providing Maximum Value For Your Lawn Care Business Clients?
You’ve heard me talk about this before and I’m sure you’ll hear me say it many times in the future as well. Basically, marketing MUST be a year round process. It’s something you need to do every single day to make sure your business grows like you want it to.
More on Successfully Marketing Your Lawn Care Business MUST Become A Habit
Today’s consumers a full of skepticism and doubt. We’ve been burned way too many times by shady service providers or businesses making pie-in-the-sky promises that never seem to materialize. As a result, it’s become very difficult to quickly establish trust and credibility as you work to sell your services so you can grow your lawn care or landscaping business.
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