The Big Announcement . . . Sort Of

I’ll have to admit, I’m not a huge fan of Halloween.  I’ve just never understood the point of dressing up in a silly costume, going from door to door threatening some mischievous act if the home owner doesn’t fork over some candy. 

However, when viewed from a capitalist point of view, it really is the perfect storm.  Think about it.  Adults often times get into it even more than the kiddies do, which ultimately translates to TONS of potential revenue for those businesses that capitalize on it.

Unfortunately, I’ve been slow to heed my own advice about taking advantage of Holidays and other events to promote your business, and I didn’t do anything this year for Halloween.  Well, a big time ‘Shame On Me!’

Really, the only thing I can say is, ‘next year will be a much different story’.

Okay, now onto the big announcement I promised yesterday.  Well, unfortunately, I ended up having more bugs to work out than what I thought I did.  As a result it looks like I’m not going to be able to give you ALL the information today.

However, I didn’t want to leave you completely hanging, so I’ll give you just a little bit of information about what I’m getting ready to announce.  It’s something I’ve been working on for quite a while and am SUPER excited about what it will allow me to do.

What I’m referring to is something I’m calling the Lawn Care Champions Circle and my goal with this new program is to become your virtual marketing department.  It will be a monthly membership where you’ll have access to me almost as if I was your full-time employee working on campaigns, programs, and systems for marketing your business like a seasoned pro.

There will be 2 membership levels.  The first will be for those looking for a source of motivation, inspiration, and guidance on how to effectively marketing their business.  More so than what I’m able to provide in these frequent emails.

The second level will be for the LCO looking for some serious help growing their business.  This level will grant access to a vast collection of ready made sales letters, ad templates, marketing insight, new marketing campaigns every single month, a copy of my monthly customer newsletter, a weekly email newsletter template you can use to send to your own customers, and numerous opportunities to interact with me one-on-one to get my help on your specific marketing problems. 

As I already said, I’ll basically become your full-time marketing employee at a fraction of the actual cost.

Now, my plan is to invite a small number of serious business builders to join this Champions Circle between now and the end of the year.  You see, the site is still being built out and resources are being added daily and I need help making sure everything’s all buttoned up before I begin a huge marketing campaign around the 1^st of next year.

So, in addition to getting unlimited access to the huge library of resources that will be available, these early members will also get a significant discount on the monthly membership fee.

My plan is to charge $19.95/mo for the lower level access and $97/mo for the higher level access.  However, for those willing to be BETA testers for the site, I’m offering monthly memberships at $9.95/mo and $29.95 respectively.

Now, these prices will be available only to the first 25 members at each price level before they’ll start to go up.  In fact, I’m only allowing 75 members in at any type of reduced price before they’ll be gone forever.

On top of getting the significantly reduced monthly membership fee, you’ll also have the assurance that your fee will NEVER go up for as long as your remain an active member.  So as long as you maintain an active membership, the most you’ll ever pay is either $9.95 or $29.95.  And that’s even 5 years down the road when I’m charging $250/mo.

So, as much as I’d LOVE to give you all the details about what’s going to be included I have just a few more tweaks to make before I can do that.  So I guess I need to ask for just a little patience while I finalize thing and get them all ready to go.

I promise that once it’s ready to go it will be a HUGE asset to you as your work to grow your business.

In the meantime, if you have any questions about this Lawn Care Champions Circle, please don’t hesitate to ask.

I don’t say this enough, but thanks for the opportunity to help you grow your business and I sincerely do look forward to hearing about your successes.

Have a safe and Happy Halloween!

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