May 8, 2007
To Fraternize with Customers or Not, That Is The Question
I’ve been saying for quite some time that it’s vitally important to work to develop a relationship with your customers. However, I’ve also heard comments from successful business owners that they’ve actually think it’s a bad idea to get ‘too close’ to your customers. Their reasoning is that it can cause your customers to expect too many ‘favors’ or that it makes it difficult to maintain a vendor/customer relationship.
What’s your take on this subject?
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Filed under Lawn Care Marketing by Chestin
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