As a continued follow-up to the ‘Jumpstart Your Spring Marketing’ package I offered earlier this week, I wanted to share with you the highlights of an article I recently wrote. The title of the article is ’10 Key Elements to Creating Sales Letters, Postcards, or Flyers That Get Results’.
In a nutshell, here are what I consider to be the 10 critical elements to creating a direct marketing piece that generates above average results:
1. Use An Attention Grabbing Headline
2. State the Problem Your Prospect is Having
3. Agitate the Problem
4. Paint a Picture of a Brighter Future
5. Lay Out Your Solution
6. Overcome Objections
7. Present A Valuable Offer
8. Create A Strong Call To Action
9. Create Some Urgency
10. Don’t Forget the P.S.
If you decided against taking me up on the Spring marketing package I offered, be sure to keep these 10 elements in mind as you create your Spring marketing materials. If you do, I promise you’ll see some fantastic results.
As for the latest article, you can find it right here:
http://www.lawncaremarketingmagic.com/articles.htm
Also, don’t forget that the special pricing for the ‘Jumpstart Your Spring Marketing’ package ends tomorrow at 11:59pm when the price jumps back up to $97. You can get it now for the small investment of only $67.
You can get the package right here:
http://www.marketerschoice.com/app/javanof.asp?MerchantID=54451&ProductID=3423601
Filed under Lawn Care Marketing by Chestin
