September 30, 2005
5 Ways to ‘Winterize’ Your Lawn Care Business
As the weather grows colder and this growing season its end, most think it’s time to slow down until next year but the colder weather doesn’t have to be a reason to hibernate until next spring. In fact, this time of year provides many excellent opportunities to grow your lawn care business.
In a recent articles I wrote, I shared 5 ways you can grow your lawn care business as the temperatures drop:
- Provide Services in Addition to Your Typical Lawn Care Services.
- core aeration
- over seeding
- dethatching
- ‘winterization’
- Add Additional, Non-Lawn Care Services.
- cleaning up fallen leaves
- clearing snow and ice from driveways and sidewalks
- trimming shrubs and trees
- cleaning gutters
- hanging seasonal decorations (Christmas lights, etc.)
- Develop a Website.
- Create a Customer Newsletter, either hard copy or electronic.
- Study Successful Direct Marketing to Prepare For Next Year.
Remember, just because the temperatures are dropping and the normal lawn care activities are coming to an end for the year, that doesn’t mean you have to close up shop until the first spring thaw.
This ’slow down’ gives you a perfect opportunity to work ON your business and not just IN your business.
To read the complete article, go here:
http://www.lawncaremarketingmagic.com/articles.htm
Filed under Lawn Care Marketing by Chestin
Leave a Comment